The incident took place last Friday lunchtime on one of Albufeira’s main roads and involved a group of friends who were on a stag-do in the popular Algarve city.
According to reports by newspaper Correio da Manhã a group of around ten Britons had been having a drink on Albufeira’s main bar street when they turned their attentions to one particular member of the party.
He was grabbed, stripped, and tied to a lamppost using Clingfilm with a beer bottle wedged between his buttocks.
The unfortunate victim was then dowsed with drinks and had flour thrown at him in front of dozens of onlookers, some of whom captured the episode with their cameras and mobile phones.
GNR police were also reportedly at the scene but, after the man was freed, he refused to press any charges and rejoined his friends to continue the celebrations.