The study in question analyses consumer perceptions of different attributes associated with distinguished brands. In the case of the Algarve, according to Publituris, participants recognised that the region has performed well in terms of quality, value for money, and sustainability.

André Gomes, president of Turismo do Algarve, quoted by the same media outlet, says that the region will “continue to work with the entire sector to enhance the destination and provide quality experiences to those who visit us.”

For the 2026 vote, 12,000 households participated, representing the Portuguese population in terms of gender and age. The analysis was conducted between September and November 2025.