Only 30% of Portuguese believe in data protection

in News · 06-06-2019 10:09:00 · 0 Comments
Only 30% of Portuguese believe in data protection

Despite the General Data Protection Regulation (RGPD) coming into force in May 2018 , the majority of Portuguese online shoppers do not have confidence in data protection.

According to data from the Observer Cetelem E-Commerce 2019, as a result of a survey of one thousand consumers, only a few Portuguese online consumers believe that online stores protect their data and do not share them without authorization (30 percent), with 35 percent agreeing that their data is used for commercial purposes.

The report found that respondents in Greater Lisbon are the most confident in personal data protection (39 percent) while the respondents in Greater Porto (23 percent) are the least confident.

When asked about cyber security, 36 percent of respondents considered online stores safe, although 40 percent feared possible fraud situations, while only 30 percent are comfortable with providing data for payment of online purchases.

The increasing use of the Internet and the use of the network for commercial transactions has also led to the creation of new vocabulary reflecting practices associated with technological innovations. The Cetelem E-Commerce 2019 Observer survey tried to understand to what extent consumers knew eight expressions selected for the survey: cookies, https: //, virtual reality, Artificial Intelligence, Marketplaces, Hashtag, WebAnalytics and Augmented Reality.

The survey found that on average, only 40 percent of those questioned knew these eight expression and perhaps not surprisingly, knowledge of the terms is greater among those who are frequent online shoppers, who had greater knowledge of concepts such as cookies (93 percent); https: // (92 percent) and virtual reality (84 percent).


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