In an alternative experience within the
action sports market, FUEL TV, the acknowledged Global Home of Action
Sports, has recently joined forces with JANGA, the highly original
apparel and wetsuits brand, for a limited line of merchandise clothing, showcasing
the creative energy and innovation that distinguish both love brands.
As a media platform with worldwide reach, FUEL
TV found in JANGA the perfect partnership for this venture. Since
its inception JANGA has distinguished itseld through inspired designs and a
full commitment to product quality, two elements greatly cherished by FUEL TV.
The fact that both brands operate with international strategies, alongside the
shared emphasis put on creativity, originality, and excellence, also
contributed for the announced partnership.
The initial JANGA FUEL TV merchandising
line includes t-shirts, caps and hoodies, all developed within a straight
collaboration between the two brands creative departments and will be soon
available to the public on the JANGA website.
FUEL TV’s CEO, Fernando Figueiredo,
couldn’t be happier with the affiliation: “The fact that both companies are
creative driven is very gratifying”, he stated, “but I actually think that,
when it comes to business, the drive to achieve the highest levels of quality
and originality is what really matters, and this is something shared and
cherished by both JANGA and FUEL TV”, added Fernando,
before noting that “JANGA has always been ahead of everybody else when it comes
to the uniqueness of their product, and that’s a philosophy that speaks
directly to the core of FUEL TV and its global audience.”
As for Nuno Azul, the ingenious spark behind JANGA, the convergence around this product line makes perfect sense. “As a surfer, I’ve grown up watching FUEL TV and its incredible shows, portraying action sports under its many facets”, he said. “The professional and the rebellious, the competitive sport and the lifestyle, the athletic and the artistic, all combine to the thrill of action sports. It’s a very exciting world within an everchanging environment, and both JANGA and FUEL TV have captured the spirit and portraying it in their respective line of work, so it’s very satisfying that we’re now officially partners in crime”, joked Nuno.
ABOUT FUEL TV
in 2003, FUEL TV is the global home of action sports on television. Available
in more than 100 countries around the world, FUEL TV is the only channel
focused exclusively on the sports, culture and lifestyles of Surfing,
Skateboarding, Snowboarding, Free Skiing, BMX and MTB, and the art, music and
fashion that define them. FUEL TV is available as a Free Advertising-supported
Streaming Television (FAsST) channel in key territories, and as a global
premium Subscription Video-on-Demand (SVOD) service called FUEL TV+. Headquartered in Lisbon,
Portugal, FUEL TV has offices in Los Angeles, Miami, São Paulo, Beijing,
Melbourne and for more visit www.fuel.tv
JANGA* comes from
the place where righthanders are long and perfect. We are alternative and
concrete people who have a Manifest made from those who always look forward
without facilitating. We provide a voice to those who break from vulgarity and
don’t align in the global chain of anonymous politics and formatted markets. We
care about surfing. We love bodyboarding and we dig skimboarding. Actually, we
love everything that leaves you stoked.
lives. We make awesome wetsuits. JANGA gathers people together and loves
artistic movements. JANGA creates and JANGA is independent. Come join us. This
is just the beginning. kidnap yourself. be authentic. Nature will take of the