According to a press release from the government, the campaign will also be publicised on public roads and on public transport.

This campaign, promoted under the 40th anniversary of the Commission for Equality in Labour and Employment and the entry into force of the Equal Wage Act, which aims to implement the principle of “equal pay for equal work or work of equal value” aims to raise public awareness and raise awareness among workers and employers of their rights and duties in this area.

The same note states that for Secretary of State for Citizenship and Equality, Rosa Monteiro, “the literacy of rights and duties is a condition for eliminating the discrimination that persists against women, hence the importance of this campaign”.

According to the Secretary of State, “it is never too much to reaffirm that wages should only be set on the basis of objective criteria and never on the basis of gender, that women should be able to access the highest paid professions and decision-making positions and that care work should be assumed equally by women and men”.

According to the Secretary of State for Employment, Miguel Cabrita, “the legal framework is always important, but this specific law creates practical instruments to promote equality between men and women in companies in order to combat the persistent wage inequalities, and it puts Portugal among the pioneer countries in this field”, adds the note.